Who Is This Toothpaste Best?

Marvis Amarelli Licorice Mint Toothpaste is one of the most unique and luxurious toothpaste options available today. Known for its premium Italian heritage, elegant packaging, and bold flavor profile, this toothpaste offers a refreshing upgrade from regular oral-care products. Below is a fully detailed breakdown of everything you need to know about this product.

Toothpaste
Toothpaste

1. Product Overview

Marvis Amarelli Licorice Mint is a specialty toothpaste created in collaboration with Amarelli, a historic Italian licorice manufacturer known since 1731.

This toothpaste blends:

  • Distinctively sweet & aromatic licorice
  • Refreshing mint (cooling effect)

The result is a bold, sophisticated flavor and a premium oral-care experience.

2. Who Is This Toothpaste Best For?

This toothpaste is ideal for:

  • People who enjoy unique, rich flavors
  • Those looking to elevate their daily brushing routine
  • Individuals who prefer luxury grooming products
  • Users seeking plaque and tartar protection
  • People wanting long-lasting fresh breath

Note: It may not suit those who dislike licorice flavor.

3. Key Benefits

Effective Against Plaque & Tartar

Formulated with mild abrasives that help prevent the buildup of:

  • Dental plaque
  • Tartar (calcified deposits)

Long-Lasting Fresh Breath

The mint-laced licorice flavor keeps your mouth feeling clean and fresh for hours.

Premium Brushing Experience

Many users choose this toothpaste not only for cleaning but for the luxury grooming feel it delivers.

Gentle on Enamel

The formula contains polishing agents that clean without scratching or harming tooth enamel.

Smooth, Creamy Texture

Creates rich foam and spreads evenly for a comfortable brushing experience.

4. Full Ingredient Breakdown (What Each Ingredient Does)

IngredientPurpose
GlycerinKeeps toothpaste smooth and prevents drying
Hydrated SilicaCleans teeth by gently removing plaque
Aluminium HydroxideMild abrasive for stain removal
Water (Aqua)Base ingredient
Sodium Lauryl Sulfate (SLS)Creates foam while brushing
Flavor (Licorice + Mint)Provides signature taste
Sodium SaccharinSweetener
Cellulose GumThickens texture
Titanium DioxideAdds color/whiteness
Citric AcidMaintains product stability
Sodium CitrateBalances pH
Natural Aromatics (Eugenol, Anise Alcohol, Limonene, Cinnamal)Provide licorice/mint scent & flavor

Note: Some batches contain fluoride, while others are fluoride-free. Always check the tube if fluoride is important to you.

5. Flavor Profile

The Amarelli Licorice Mint flavor is:

  • Sweet, herbal, and slightly spicy
  • Blended with cooling mint
  • Strong yet smooth
  • Highly aromatic

This unique flavor makes it different from regular commercial toothpaste.

6. Packaging & Size

  • Size: 3.8 oz (Approx. 75–85 ml)
  • Tube Material: Aluminum-styled premium tube
  • Design: Vintage Italian apothecary-inspired
  • Travel-friendly and stylish enough for vanity counters

Marvis is known for its luxury aesthetic, often favored in grooming and lifestyle photos.

7. Directions for Use

To get the best results:

  1. Apply a pea-sized amount to your toothbrush
  2. Brush for 2 minutes
  3. Use twice daily (morning & night)
  4. Rinse thoroughly
  5. Follow with mouthwash for extra freshness (optional)

8. Safety & Sensitive Users Note

  • Contains SLS, which may irritate very sensitive gums
  • Strong licorice flavor may not suit everyone
  • Check for fluoride if you rely on it for cavity protection
  • Safe for daily use for most users

If gum irritation occurs, switch to an SLS-free toothpaste.

9. Price & Availability

  • Estimated Price: ₹1,800 – ₹2,200 (varies by seller)
  • Frequently found on:
    • Premium grooming stores
    • Imported beauty product sites
    • Airport duty-free sections
    • Luxury lifestyle marketplaces

Marvis products are considered high-end, hence the premium pricing.

10. Pros & Cons

Pros

  • Unique, luxurious flavor
  • Excellent plaque & tartar control
  • Premium packaging
  • Long-lasting freshness
  • High-quality Italian formulation

Cons

  • Price is higher than regular toothpaste
  • Strong licorice flavor may not suit everyone
  • Contains SLS (not suitable for sensitive mouth)
  • Some variants lack fluoride

11. Should You Buy It?

You should choose this toothpaste if you want:

  • A luxury, enjoyable brushing experience
  • A distinctive non-minty-only flavor
  • Premium-quality oral care
  • Better breath freshness and polished teeth

Avoid it if you:

  • Dislike licorice
  • Need fluoride for cavity protection but the tube is fluoride-free
  • Have SLS sensitivity

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